Sales Planning Analyst

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Location: Woking, GB

Job Description


Job Title:           Sales Planning Analyst

Dept:                  Global Sales & Marketing, McLaren Automotive (based in Woking, UK)

Reports to:         Senior Sales Planning Manager


At McLaren Automotive our vision is not only to become the iconic sports car manufacturer but also to deliver breath taking, iconic and innovative new technology to the automotive industry.


We recognise that we can only achieve our vision with the dedication and collaboration of our world class employees.  It is our mission to become the employer of choice within the global automotive industry.


Purpose of the Role:


Reporting to the Senior Sales Planning Manager, the primary focus for this role is the forecasting, analysis and reporting of McLaren sales performance.


Main areas of activity:


  • Compile, manage & maintain the reporting suite to support the monthly wholesale and retail forecast review process with the regional & central management teams
  • Manage the production allocation process & systems with the regional teams to deliver budgeted order fill on a monthly basis
  • Co-ordinate global sales, order bank, pipeline and car parc reporting at a regional, sub-regional and dealer level
  • Pro-active automotive & macro-economic analysis to identify opportunities & trends


Principal Accountabilities:


  • Co-ordinate the sales and marketing month-end reporting process with the regional teams
  • Compile and distribute actualised monthly car flow reports to support the wholesale and retail review process
  • Manage the monthly production allocation process & systems
  • Manage the accuracy of the production timing data held in the allocation system & retailer portal
  • Manage the IT systems requirements for monthly allocations and order scheduling
  • Monitor regional and dealer performance on a daily basis
  • Create and maintain an economic dashboard to inform monthly sales analysis
  • Prepare data for shareholder reporting
  • Prepare analysis for monthly operational planning meeting
  • Create and keep up to date forecast and mix reports for logistics
  • Create option uptake reports, ad-hoc reports and KPI’s for the global sales pipeline
  • Support the launch planning process to plan initial volumes and identify regional pre-order targets
  • Support the annual business planning lifecycle process through ad-hoc analysis & scenario planning
  • Support the annual budget process with the regional and production planning teams
  • Become the key point of contact for current & historic sales and order data
  • Liaise with logistics, production and regional teams to understand and co-ordinate any supply based issues
  • Work with the regional, network development & marketing teams to develop a holistic reporting platform
  • Conduct ad-hoc analysis on competitor and McLaren performance
  • Monitor market segment & specific competitor trends
  • Undertake analysis of market data to feed into forecasting process
  • Undertake country specific analysis to inform regional performance management





Relevant Education, Knowledge and Experience:




  • Degree level education or equivalent experience




  • There is a need for an individual with attention to detail, the ability to turn complex datasets into meaningful analysis and the desire to inform key business decisions
  • Ideally from an automotive, consulting or market analysis background, this individual must meet deadlines without exception and will understand the level of rigour required to achieve these deadlines
  • An analytical background is essential, but more than that, this person will have a natural love for, and curiosity about, cars, the automotive market, and future trends


They must also be commercially aware, understanding:


  • Current/future automotive business issues eg CO2, hybridisation, electrification, network development
  • Relationship between global trends & local sales
  • Key Performance indicators & how to measure them
  • How value is created in an Automotive Business


The person appointed to this role will have:


  • Highly developed analytical skills and the ability to build insight from raw data
  • A proactive individual with strong self-management skills
  • Experience of project management
  • An ability to focus on the important details
  • A winning mentality - demonstrates great drive to achieve outstanding results
  • Resilient and adaptable - Able to maintain a consistently high level of work and professional output in times of change
  • Understand the end to end automotive sales process
  • Fluent English. An additional language is an advantage in this global role
  • PC and Microsoft Office Literate. Highly competency in Powerpoint and Excel is a must, desirable skills include:
    • Macros & VBA
    • Pivot Tables
    • Data lookups and manipulation
    • Advanced formulae (i.e Nesting, Arrays, INDEX, MATCH, SUMPRODUCT, GETPIVOT)
    • Advanced charts & graphs


All employees must ensure compliance with the Company Health and Safety Policy, and all relevant other statutory Health and Safety legislation.

This job description may not detail some less major duties allocated to the post holder, nor cover duties of a similar nature, commensurate with the role, which may from time to time be reasonably required by the relevant manager


At McLaren Automotive we are constantly looking to improve. To become the employer of choice we are always looking to develop our employee offerings. We currently offer a range of benefits to employees at all levels of the business including Private Healthcare, Contributory Pension Scheme, Life Assurance, Personal Lease Car Schemes, subsidised restaurant, and onsite Gym. We also offer a range of discounts with our partner organisations.

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